THE STORIES BEHIND THE SHOTS

At Federal Premium®, we know the shooting sports are about more than just hitting your target. They're built on the experiences, knowledge and personalities that bind hunters and shooters together.

Gun Gamer

Gun Gamer

TODD JARRETT

Todd Jarrett has been carrying a gun since he was six years old and went hunting with his father near Hopewell, Virginia. But this champion shooter didn’t take up the handgun shooting that would make him famous until he was 19. Practice paid off. Jarrett won his first national championship in 1991 and he’s won 13 more since, plus four world championships. And he wants to help you shoot better.

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Grit & Grace

Grit & Grace

MALLORY STANTON

Mallory Stanton has been a force in trapshooting for more than a decade, and the tireless competitor shows no signs of slowing down. The Dearborn, Michigan, native has racked up an impressive record of top finishes in state, regional and national Amateur Trapshooting Association events going back to 2003. Yet by her own admission, she’s not even halfway to her ultimate goal—and is also pushing herself to excel in other shooting disciplines as well.

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One Wild Ride

One Wild Ride

NICK HOFFMAN

When Nick Hoffman settled on the name “Nick’s Wild Ride” for his globe-trotting hunting show, the entertainer might as well have been summing up his own life in three words. Hoffman has followed a passion for music and the outdoors on an amazing journey that’s taken him from the quiet creeks and backwoods of his boyhood home to center stage in packed stadiums. “I’m just a regular guy who’s gotten to live his wildest dreams,” he admits.

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3-Gun Crash Course

3-Gun Crash Course

TARAN BUTLER

It’s easy to understand why 3-gun is one of the most popular competitive shooting sports. Participants dash through complex courses, shooting targets from different positions and transitioning between a rifle, handgun and shotgun. There’s no better guy to tell you how to break into the sport than Taran Butler. He has a long list of championship wins in 3-gun and other shooting competitions, and when he’s not doing that he trains shooters in his style of high-speed firearm manipulation, with clientele such as big screen actors and directors.

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CALLING THE SHOT

CALLING THE SHOT

Chad Belding

Waterfowl hunting is often a group activity, and like any collective adventure, collaboration is key to everyone's enjoyment and safety, not to mention overall success. Toward that end, veteran duckman Chad Belding recommends entrusting one hunter to orchestrate the group’s every move.

"It's important to designate a hunt leader, so everybody knows their role and works together toward a common goal from the time you get out of the truck until you all head for home," says Belding, host of the wildly popular "The Fowl Life" television show and a widely recognized waterfowl hunting expert.

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CLASS ACT

CLASS ACT

Drake White

In a world awash with artificial distractions, country artist Drake White delivers a welcome dose of boot-stompin', feel-good music as genuine and powerful as his rural Alabama roots and lifelong love for hunting, fishing and all things outdoors.
White is best known for his uplifting and up-tempo take on traditional country, which has produced breakout hits including "The Simple Life" and "It Feels Good."

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TRICK SHOOTER

TRICK SHOOTER

22PLINKSTER

YouTube shooting sensation 22plinkster is a familiar face to fans around the world. His collection of more than 270 videos featuring rimfire trick shots and other entertaining shooting demonstrations has to date attracted 304,000 subscribers and garnered more than 30 million views. Yet few of even his most loyal followers know the full backstory behind one of the Internet’s most popular and prolific firearms personalities.

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AIMING HIGH

AIMING HIGH

CASEY REED

At an age when many young guns are still figuring out their direction, Federal Premium’s Casey Reed has his sights firmly on target.

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TAKING A STAND

TAKING A STAND

COLION NOIR

As a variety of forces seek to divide and conquer American gun owners, rising star Colion Noir is fast becoming a unifying voice in the fight for our freedom. Noir, 31, hosts the National Rifle Association’s popular webshow “NOIR.” He’s also an “NRA News” commentator, YouTube sensation, practicing attorney, avid shooter and avowed defender of the Second Amendment.

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THE GUN GURU

THE GUN GURU

HICKOK45

While many successful business ventures hinge on a carefully crafted plan of attack filled with branding messages and clever positioning, popular YouTube firearms reviewer Hickok45 rose to online fame on the wings of a humble, down-home personality and trustworthy advice on guns. Launched in 2007, his gun channel now contains more than 1,200 videos. It has drawn nearly 2 million loyal subscribers and yielded more than 500 million views.

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FULL THROTTLE

FULL THROTTLE

JESSIE RICHARDS

Pursuing your passion often entails working harder than you ever thought possible to make your dreams come true. For Jessie Richards, a love of dogs and the great outdoors ignited such a quest. And once she set her mind to running her own kennel and preparing hunting dogs—and their owners—for rewarding adventures afield, nothing could stand in her way. The journey eventually led her to launch Full Throttle Kennel in Campbellsport, Wisconsin, where she’s quickly built a reputation for readying hunting dogs for the field, as well as earning accolades, ribbons and titles in both AKC and HRC competitions.

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The Unlucky 7

The Unlucky 7

Will Primos

If you hunt turkeys, you’ll make mistakes, so you might as well get used to the idea. But that doesn’t mean you can’t learn from them or, better yet, learn from someone else’s before they cost you a gobbler. Will Primos, founder of Primos Hunting Calls, admits to making hundreds of mistakes. He’s shared his most common ones—and their solutions.

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MAXIMIZE RANGE TIME

MAXIMIZE RANGE TIME

JULIE GOLOB

With range time limited for most shooters, making the most of that time is critical. Shooting champion Julie Golob knows how to move the needle. A decorated U.S. Army Marksmanship Unit veteran and one of the world’s most successful competitive shooters with more than 120 major victories under her belt, she knows plenty about practice. But her busy life as a professional shooter, popular author, media personality and mother of two has also taught her much about making every second count.

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POINT AND SHOOT

POINT AND SHOOT

RICK MARSHALL

Wingshooting can be an incredibly satisfying or supremely frustrating experience, depending on how well you’re connecting with your targets. To boost your odds of connecting with every pull of the trigger, we enlisted world champion trapshooter Rick Marshall, Jr. The incredibly consistent hall-of-famer and veteran shooting instructor offers the following tips to take your wingshooting to the next level.

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Collecting A Legacy

Collecting A Legacy

DAVID "DOC" FREDERICKSON

Honorary Historian David "Doc" Frederickson has spent more than four decades collecting packaging and memorabilia for Federal Premium®, leaving a lasting mark on the company.

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